Softide Smart Bed
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Softide is a smart bed brand under Keeson Technology Co., Ltd., an innovative technology company dedicated to enhancing the interactive experience of smart beds and providing health services based on sleep data.

Since 2013, Softide has been independently developing the key technology of smart beds, the non-contact sensors, to facilitate the intelligent transformation of smart beds.

After a decade of development, Softide has continuously upgraded and evolved its sleep assistance features to meet the diverse and unique needs of consumers in various sleep scenarios.

By focusing on sleep environment and sleep health, the brand has organically integrated sensing technology, AI, and big data algorithms. Centered around the concept of "one-click sound sleep," Softide aims to address the three major sleep issues: "difficulty in falling asleep," "poor sleep quality," and "unhealthy sleep," providing scientific solutions for better sleep.
  • In February 2022, Softide became the official smart bed supplier for the Beijing 2022 Olympic Winter Games, receiving widespread acclaim from athletes around the world.
  • In March 2022, Leverage Consulting partnered with Softide's domestic business division to redefine the value of smart bedding from the perspective of
  • In November 2022, Softide opened its first store in China, establishing a new retail format.
  • In March 2023, Softide's first store in Beijing achieved monthly sales exceeding 1 million yuan.
  • In December 2023, the number of Softide's stores in China surpassed 100, spanning first- and second-tier cities across the country.
  • In July 2024, Softide was appointed as the official supplier of smart beds for Chinese delegation at the Paris 2024 Olympics, supporting Chinese athletes in their quest for gold.

Entrepreneur's Statement

Guohai Tang
Founder of Softide
Over the past 12 years, Softide has meticulously researched smart beds, navigating through our initial aspirations and various challenges along the way. Our unwavering commitment has led to the creation of the concept of a 'sleep service provider.' I believe that 'perseverance' is crucial for entrepreneurs. While a person may not accomplish many things in a lifetime, the ability to consistently focus on 'sleeping better' is truly remarkable.